Jan 27, 2023

E-commerce Definition And Unique Features

E-commerce Definition Unique Features


E-commerce is also called electronic commerce, which is the process of buying and promoting of goods and services, or the transmitting of cash or data, over an digital network, especially the internet. These commercial enterprise transactions take place either as business-to-business (B2B), business-to-consumer (B2C), consumer-to-consumer or consumer-to-business. The term e-tail is also occasionally used in reference to the transactional strategies that make up on-line retail shopping. In the last two decades, goods are using of e-commerce platforms such as Amazon and eBay has contributed to massive boom in on line retail. In 2011, e-commerce accounted for 5% of complete retail sales, in accordance to the U.S. Census Bureau. By 2020, with the start of the COVID-19 pandemic, it had risen to over 16% of retail sales. E-commerce is everything. It is convenient, easy, and immediate.

Types of e-commerce

Business-to-business (B2B) 

B2B e-commerce refers to the digital exchange of products, services or information between corporations as an alternative than between corporations and consumers. Examples consist of on line directories and product and grant exchange web sites that let agencies search for products, offerings and records and provoke transactions thru e-procurement interfaces. A Forrester report published in 2018 envisioned that via 2023, B2B e-commerce will reach $1.8 trillion dollars and account for 17% of U.S. B2B sales.

Business-to-consumer (B2C) 

B2C is known as the retail part of e-commerce by the business on the internet. It is when corporations promote products, services or information at once to consumers. The term used to be famous for the duration of the dot-com boom of the late 1990s, when online shops and dealers of items have been a novelty. Today, there are innumerable virtual stores and department stores on the internet selling all sorts of patron goods. Amazon is the most recognized.

Consumer-to-administration (C2A) 

C2A is known as the method of transactions performed online between consumers and public administration or government bodies. The authorities not often buys merchandise or services from individuals, but individuals often use electronic ability in the following areas, Social security. Distributing data and making payments. Taxes Filing tax returns and making payments.

Health. Making appointments, supplying take a look at outcomes and information about health conditions, and making fitness services payments.

E-commerce Unique Features

Global reach

As I cited earlier, e-commerce is everything. It is in all places and that makes it fairly convenient for us. You can be placed in New York City and be in a position to buy items from across the world. you can suppose e-commerce as a genie at your hand, for buying; (but you have to pay for shipping and handling charges).

Universal standards

It is effortless to use, not complicated, or at least that is how it is supposed to be. it has universal standard.

Information richness

Since e-commerce is so prosperous in facts meaning, anythings you desire to understand about a product and/or service is on hand online, consequently e-commerce turns into a piece of cake for users. Whether it is a vlog, review, Facebook page or a trending theme on Twitter, there are endless approaches to find records about whatever you are searching for.


So many e-commerce platforms, so little time is elevating the bar for consumer experience. Yes. I am one of those stressful human beings that will end shopping at a store or ingesting at a restaurant if I feel I am no longer being appreciated. With e-commerce, companies are capable to grant their clients a catered experience by way of opening unique channels of conversation like live chats, after buy critiques for both the products and the vendors, 

Information density

Great device for pricing! Since you have all your stake holder's records handy via the internet, it is easier to compare and distinction in order to properly rate your goods/services. Also, on account that most statistics is uploaded and reachable to actually anyone processing instances are crunched and charges are decreased like communications cost. 


Also recognised as customization is a massive style right now. Think of fashion, tech, sports...you title it. Customization is everywhere. Customers, especially millenials are in regular search of validation and regular gratification...this is simply any other way to please us with shallow stuff that we like to brag about on insta. 

Social technology

Since I simply stated Instagram, let's talk about social media. These systems serve to us users as entertainment and equipment for communication with our friends, family and brands. But on the different hand, they serve as significant databases for businesses. Social systems such as Instagram or Facebook have helped us create communities that share same interests and giving agencies the probability to goal them greater without difficulty and create relathionships with them.